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Jetstar hits out with the WTA

written by WOFA | January 11, 2011
Jetstar has signed a sponsorship agreement with the WTA.

Jetstar has been named official airline partner of the Women’s Tennis Association (WTA) and its associated tournaments across the Asia Pacific through to 2013.

“Jetstar’s ongoing expansion in Asia, today’s dominant global aviation market, presented an incredible opportunity, and its strategic new partnership with the WTA gives great leverage to the Jetstar brand, a greater competitive proposition and regional relevance,” Jetstar Group CEO Bruce Buchanan said.

WTA players will fly on Jetstar to attend tournaments, including this week in Hobart and future events within Japan, China, Indonesia, Malaysia and Thailand.

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