Air New Zealand has unveiled a Boeing 777-300ER featuring a promotional livery for the forthcoming The Hobbit movie trilogy.
Tbe aircraft, which depicts characters from the soon to be released The Hobbit: An Unexpected Journey, also features elements of the airline’s new livery, including the white koru on black tail, and Air New Zealand titles featuring the airline’s new typeface.
The Hobbit films, like The Lord of the Rings trilogy, are being filmed in New Zealand and are directed by New Zealander Sir Peter Jackson.
“This aircraft is going to excite passengers and fans of Sir Peter Jackson’s award-winning cinema fantasies alike when it begins regular Air New Zealand services between Auckland, Los Angeles and London from this evening [November 24],” Air New Zealand CEO Rob Fyfe said.
“New Zealand is the home of Middle-earth and The Hobbit movies will be hugely important to New Zealand’s tourism industry in the next couple of years as international tourists are inspired to come and see and experience for themselves the landscapes which have shaped the movies.”
Air New Zealand has scheduled the aircraft to operate primarily to Los Angeles and London, and does not intend to operate it to Australia.